Scientific and Regulatory Affairs Game-a-Thon

Hershey Company

Launching New Products with Success

The Scientific and Regulatory Affairs team encourages marketers to involve them in the process to reduce the number of last minute support calls and get products to the shelves faster. Hershey partnered with us to create a board game that taught marketers the dos and don’ts of product labeling, compliance, safety and regulations. Our team designed the game, themed email invitations, and produced a teaser video to invite people to the game-a-thon event.


Market: Corporate

Purpose: Training

Types: Gamification | Instructor-led | Video

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